Place your highest engagement rates and most impressive follower demographics at the top of your media kit. Brands scan quickly, so hook them immediately with your strongest numbers and audience insights.
Showcase 2-3 detailed examples of successful brand partnerships with concrete results. Include metrics like click-through rates, sales generated, or brand awareness lift to demonstrate your actual impact on business outcomes.
According to Influencer Marketing Hub research, 89% of brands prefer influencers who provide transparent pricing upfront. Create tiered packages for different content types and include what's included in each collaboration level.
Curate your best content that shows versatility across different brand styles. Include both product shots and lifestyle content to demonstrate how you can adapt your voice while maintaining authenticity.
Include quotes from brand managers or marketing directors you've worked with. Even one strong testimonial about your professionalism, creativity, or results can significantly increase your credibility with new prospects.
Keep your follower counts, engagement rates, and portfolio pieces current. Outdated information signals inactivity to brands, while fresh content shows you're actively growing and creating quality work.
Content creators seeking brand partnerships need professional presentations showcasing their reach and engagement metrics.
Agency professionals managing multiple influencer clients require streamlined tools for creating compelling partnership proposals.
Independent creators monetizing their audience need professional media kits to attract sponsorships and collaborations.
Brand strategists helping clients build influencer careers need efficient tools for creating professional marketing materials.